The Gulf Coast is bracing for its first hurricane of the year. Hurricane Isaias went from tropical storm to hurricane in less than a day in the southwestern Gulf of Mexico, and by Thursday afternoon it was a Category 2 storm packing 100-mile-per-hour winds, according to the National Hurricane Center.

Forecasters expect Isaias to keep gathering strength through Friday morning, topping out near 110 mph, according to CNN, before weakening slightly as it approaches land. The latest track brings Hurricane Isaias ashore along the northern Gulf Coast late Friday night or early Saturday, with the cone of uncertainty stretching from Mobile, Alabama, to Panama City, Florida. The Hurricane Center said the storm had made its expected turn toward the northeast, with the official forecast nudged slightly eastward.

A fast-forming storm over very warm water

Isaias took shape over the very warm waters of the Gulf of Mexico, and the warm sea surface is exactly what let it strengthen so quickly. The Weather Network reports that Hurricane Isaias could keep intensifying through Friday morning before increasing wind shear begins to take a toll on its structure. Tropical-storm-force winds are expected to reach as far inland as Birmingham, Alabama, and the Hurricane Center cautioned residents to prepare for power outages that could last a long time.

Storm surge and rainfall are the main threats

The water is the bigger danger. A storm surge warning covers the coast from the mouth of the Mississippi River to the Suwanee River, and the Hurricane Center warned of a major surge from Dauphin Island, Alabama, east toward Panama City. At a Pensacola news conference, Florida Senator Rick Scott put it bluntly: "You cannot survive 5 to 7 feet of storm surge. It will kill you."

Rain is the second threat. Parts of the Gulf Coast could see as much as ten inches of rain, with short-lived tornadoes popping up with little notice in the outer bands. The National Weather Service in Tallahassee said steady rains over the past week have saturated soils and filled retention ponds across the Florida Panhandle, leaving the region more sensitive to flooding.

Evacuations underway across the coast

Alabama Governor Kay Ivey declared a state of emergency for 40 counties and on Thursday ordered tourists and visitors in Baldwin County south of the Gulf Intracoastal Waterway, plus Dauphin Island in Mobile County, to evacuate immediately. State offices in nine counties will close starting Friday at noon, Ivey said. Ahead of Hurricane Isaias, officials in Gulf Shores and Orange Beach issued a joint request asking non-residents to leave voluntarily. Orange Beach Mayor Tony Kennon called the request unusual for the community, saying it would give emergency responders and utility crews more room to work as conditions worsen.

In Florida, mandatory evacuation orders are in effect in two Panhandle counties, with several more ordering voluntary evacuations. Bay County has placed zones A and B under voluntary evacuation, covering much of its coastal area and all mobile and manufactured homes, the Panama City News Herald reports. Panama City Beach sits roughly 20 miles east of the forecast cone, and local forecasters say Hurricane Isaias looks more like a flooding event for the county than a wind event like Hurricane Michael.

Some Florida airports are scheduled to close ahead of the storm, and Amtrak has disrupted service in parts of Louisiana and Alabama. At an afternoon news conference, Florida Governor Ron DeSantis urged residents to act now, saying there will be impacts all across the Florida Panhandle.

Why an October hurricane matters

Isaias is the first hurricane of the 2026 Atlantic season, an unusually late start for the year's tropical activity. October storms riding over very warm Gulf waters have been intensifying faster in recent years, and climate researchers have warned that warmer seas give storms more fuel and more water to dump on land, and Hurricane Isaias is the season's latest example. The Weather Network notes Canadian impacts remain possible as the storm moves inland.

With landfall expected within a day, the Hurricane Center urged residents in the warning area to rush preparations to completion. Follow live updates from USA Today and the Pensacola News Journal for the latest advisories.