Audioboom just posted a record quarter on video podcasts, and the numbers explain why screens are now the industry's biggest growth story. The London-listed podcast company reported revenue of $23.8 million for the three months to September, up 17% on the same quarter last year, while adjusted EBITDA nearly doubled to $2.2 million. Average monthly downloads and video views hit 190 million, up 47% year on year, according to the company's trading update.
The October 14, 2026 update put the company ahead of market expectations on profit, reported by Business Quarter. Gross profit rose 30% to $5.6 million, lifting gross margin to 23% from 21% a year earlier, and the EBITDA margin improved to 9% from 6%.
The board now expects full-year adjusted EBITDA of at least $7.7 million. Group cash stood at about six and a half million dollars at the end of September, more than double the level of a year ago, with additional overdraft and revolving credit facilities available to fund acquisitions.
The numbers behind the boom
The quarter capped nine months of compounding growth. Revenue for the nine-month period reached $69.5 million, a quarter higher than the same stretch of 2025, while gross profit climbed 32% to $15.5 million and adjusted EBITDA for the period rose 84% to $5.5 million. The company said it is now benefiting from high operational gearing: each extra dollar of revenue drops disproportionately to the bottom line, thanks to better creator contract terms and a greater contribution from higher-margin advertising products.
The trajectory has been building all year. The second quarter's monthly distribution figure stood at 183 million downloads and views, meaning the third quarter extended an accelerating run rather than arriving out of nowhere. Showcase, Audioboom's automated advertising marketplace, delivered $9.7 million of revenue in the quarter, up a fifth on the prior year, building on even faster growth in the first half. The September performance was boosted by the first meaningful wave of political advertising ahead of the US midterm elections, with the company's politics and news network generating roughly a quarter of a billion available ad impressions each month.
Video is the growth engine
The trading update attributes the audience expansion directly to the fast-paced growth of Audioboom's video podcasts, alongside new creator partnerships signed this year. That claim lines up with broader industry data. According to the Podcast Landscape study from Sounds Profitable, 44% of podcast consumers watched a video podcast in the past week, and fewer than one in five Americans now expect a podcast to be audio-only. YouTube has become the dominant discovery point, named by 63% of consumers, with Spotify on 33% and Netflix entering the mix at about a fifth of consumers in its first year carrying podcasts.
Audioboom added tier-one creator partnerships during the quarter, including the Pionaire Network and Brand Safe, and renewed flagship contracts with The Broski Report and Let's Not Meet, according to the company's trading update, which you can read in full via Podnews. The final stages of the company's integration of Adelicious generated ongoing cost synergies, holding operating costs at around $1.1 million a month. Stuart Last, the chief executive of Audioboom, said in the update: "Our outstanding performance in the first nine months of the year has positioned us to out-perform current market expectations."
What it means for creators and listeners
For independent creators, the results signal that video is no longer optional. Audiences increasingly discover and consume shows as video, and the ad market is rewarding publishers that can deliver both formats — Showcase's growth shows podcast ad tech scaling toward television-style targeting and measurement. For listeners, the upside is a bigger, better-funded content slate across more platforms than ever.
Audioboom just posted a record quarter on video podcasts, but the result does not settle every question. Audioboom's growth now depends partly on a platform shift it does not control: podcast-native apps are losing share as the most-used listening platform, while YouTube and Netflix absorb more consumption, meaning the company's fortunes ride on recommendation feeds built by someone else. There is also a cost question for smaller creators, who must now shoot, edit and promote video to compete for the same ad dollars. Still, with cash rebuilt, margins widening and guidance raised, the company heads into 2027 in its strongest financial position in recent years.
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